I thought it would be helpful to create a resource page with a list of tools that you can turn to simplify and systemise your business life. Some of these tools are free and others are premium, but they are all useful and I stand behind every piece of software on the list. I’ll be updating the list from time to time, but I’ll only ever include tools that I use myself.
Disclosure: Some of the links I’ve included are affiliate links. If you use them and decide to make a purchase I will make a small commission at no cost to yourself. I recommend these tools and I use them myself for my business, but don’t make a purchase unless you feel they would benefit your business.
Trello: Trello is a project management tool. Using a simple card system you can create individual projects and manage group tasks. It is perfect for a small business where everyone is working in different timezones.
Aweber: Email marketing service that I use to manage my email marketing lists. Easy to set up and simple to use. This is an essential tool for anybody building an Internet based business.
OptimizePress: A WordPress theme and plugin that lets you create professional and personalised sales and squeeze pages in no time at all. A word of warning, there is a learning curve so it’s worth spending a bit of time reviewing the support videos before getting started.
Wishlist: Wishlist is Wordpress plugin that lets you create membership sites. I use it to manage the sale of plugins, software and other products. The software is complicated and the endless menus make it difficult to use initially.
Balsamiq: Online wireframe software for software and website designers. Simple to use and perfect for beginners. Balsamiq offers a free 30-day trial, which you can extend for free for another 30-days. After that you will have to pay to use the service.
Dropbox: One of the quickest and best way to save and transfer large files in the cloud. There’s a free version, which should be more than enough for most people.
Final Cut Pro: Final Cut Pro is possibly the best video editing software on the market. I was introduced to the software by a BBC cameraman and it’s pretty much industry standard software. The big drawback of Final Cut Pro is the fact that it only operates on Mac, so if you have a PC you’ll have to find an alternative (please don’t choose Camtasia though it’s a horrible piece of software that seems to be used exclusively by Internet Marketers).
Time Doctor: Time Doctor is a great tool to help you manage virtual assistants and international staff. The software keeps track of when your staff are working and how long they were going for by taking regular screenshots of the computer screen. The software is easy to manage and a very useful tool for keeping track of productivity. If you decide to use the software, be prepared to have a clear discussion about privacy.